Corporate identity
São Paulo - Brazil / 2018
Kaizen Search
About
Kaisen Search is a high-performance recruitment company that seeks in a different, innovative, more precise and inclusive way - for the different, the unusual. Including what the eyes don't see. Therefore, KS - you can call us that too, puts the human being in its central focus, because it is much more than a curriculum, it is ≠.
Challenge
Develop a visual identity that conveys all the rebellion, interruption, difference and irreverent spirit of the company without recruiting high performance for its customers.
Solution
Taking into account that the company is also known as KS among its customers, we have developed an identity that emphasizes the symbol of the different (≠) with its customers and recruits, thus changing people's perception visually of how the company was already internally.
Designer - Átila Santos | Service - Jefferson Rossini
Developed in partnership with Agência Agile - SP.
Developed in partnership with Agência Agile - SP.
