Research / Insight / Brand Strategy
EUA | 2020
Packing Heart of Palm Triunfo
Packaging project made for a company in St. Newark, NJ, United States. Triunfo Foods Import & Export Co is a major food importer for the American and European market, always emphasizing the quality of its products.
That label was an incredible experience to develop. Being my first international packaging project.
The development of labels for the family of hearts of Triunfo was a process of almost 2 months, with market research, competition analysis and target audience. From these items, we started the development with cuts, shapes, typography, line development and diagramming of mandatory items.
It was a very enjoyable creative process to develop and work on, with constant customer participation.
